Interactive Activations for Austin Events
Our fully-staffed dessert activations and hands-on stations make it easy to give guests something memorable to do, create, & enjoy.
TRUSTED BY TEAMS AT
What type of celebration are you planning?
Give guests a sweet experience with interactive dessert bars and roaming treats to complement your cake or take its place.
Weddings
Bring your brand to life at conferences, client events, and team celebrations with interactive desserts and hands-on stations.
Corporate Events
From birthdays and mitzvahs to milestone celebrations and more, give guests something delicious, creative, and memorable to enjoy.
Social Events
Beyond Cupcakes:
Interactive Dessert Catering &
Hands-On Stations
The Cupcake Bar creates fully-staffed dessert catering and hands-on stations for corporate events, weddings, conferences, brand activations, and social celebrations.
Based in Austin, Texas, we serve events throughout Austin, Dallas, Houston, San Antonio, and beyond. Every experience can be customized to complement your event, brand, theme, venue, and guests.
Explore our Activations
Dessert Bars
Cupcake, doughnut, caramel apple,
s’mores, and more.
Styled Displays
Doughnut walls, candy bars, and
dessert tables, designed to wow!
Roaming Services
Cannoli, macarons, caviar, and more, brought to guests as they mingle.
Hands-On Stations
Succulent planting, BBQ spice
blending, margarita salt, and more!
Have a favorite — or need a recommendation?
FEATURED IN
Roaming Caviar Bar with Petrossian caviar
We bring the fun.
You enjoy the celebration.
Our Celebration Specialists take care of setup, service, and breakdown so you can focus on your guests.
We handle the details.
From intimate gatherings to large-scale activations, we'll help you find an experience that fits your guests, space, and flow.
Customized just for you
The perfect fit for your event
From branded signage to custom packaging, we bring your colors, theme, and vision to life.
Branded doughnut packaging
Kimberly K., 12+ years of event coordination with TCB
Not sure where to start?
Meet Kim, our Director of Event Operations. She'd love to help you find the perfect fit for your celebration!
Floating Balloon Tray for Electronic Arts
“I love working with TCB. They want to maximize your investment and give you the best experience!”
-Lindsey H., Demandbase
“We loved doing something unique instead of a traditional cake, and all our guests did too!” -Rachel & Jeff W., wedding
“The other standout thing is their customer service. In a world filled with automation, great customer service truly stands out. They are quick to respond, helpful, and just great to work with.” -Lauren M., National Instruments
Made to be Memorable
Roaming Nitro
A seriously cool dessert experience for ANA that brought an unexpected element of fun to this SXSW activation!
Roaming Cannoli
A sweet surprise for the bride’s father, followed by freshly-filled cannoli served to wedding guests as they danced the night away.
BBQ Spice Station
200 Electronic Arts employees mixed, mingled, and created their own custom BBQ spice blends at this activation.
Roaming Glow Orbit Tray, Birthday Celebration
Frequently Asked Questions
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We offer interactive dessert bars, roaming treats, dessert displays, and hands-on stations—including non-sweets experiences like succulent planting and BBQ spice blending. Explore our event offerings above, or tell us about your occasion and we’ll help you find the right fit.
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Our event experiences are fully staffed, with our team coordinating the setup, supplies, and service for your chosen offering. Your proposal will outline what’s included, along with any customization options and additional costs.
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Absolutely! From branded treats and signage to custom packaging and themed presentation, we can tailor many details to your event. Share your brand, theme, or ideas, and we’ll recommend options that fit your goals and budget.
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Yes! We offer gluten-sensitive and vegan options for select products. Please keep in mind that we are not a gluten-free or nut-free facility, so cross-contamination is always a possibility. View our allergen policy or reach out for more information!
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Yes, we do! We’ve celebrated in in Austin, Dallas, Houston, San Antonio, Oklahoma City, Nashville, and more! Travel fees apply for events outside Austin.
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We recommend reaching out as early as possible so we can thoughtfully plan and staff your celebration. A minimum of one week's notice is required to book an event, and a 50% deposit is due at booking to secure your date and time. Ready to celebrate? Let’s chat!
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Yes! Whether you have a specific experience in mind or would like recommendations, we’re happy to help. Here’s how our process works:
Tell us about your event. Share your date, location, estimated guest count, and any ideas through the quote request form.
Get a recommendation. Within 2 business days, we’ll suggest an experience that fits your guests, theme, and venue, and send you a quote. If you already have something in mind, let us know!
We handle the rest. Our team sets up, runs the activation, and breaks it all down, so you can enjoy the event.
Let’s celebrate!
Share your event date, location, estimated guest count, and any ideas you have. We’ll help you choose an experience that fits your guests and goals.
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Photography credits: Lisa Hause Photography (Graffiti Doughnut Wall & Floating Globe Balloon Tray); Andrea Jang Photography (Roaming Cannoli) Mackenzie Smith Photo (Doughnut Wall); Lindsey Thorne Photography (Orange Candy Bar); Cameron Owen Photography (Roaming Macarons); Jessica Frey Photography (Gold/silver Floating Tray); Caroline Lima Photography (Roaming Caviar), Brandy Allyse Photo (Jeff & Rachel); RED VELVET (Nitro Treats)